"Oksanen, Kaisa" - Selaus tekijän mukaan Opinnäytetyöt (Avoin kokoelma)

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    • How to reach full efficiency in B2B Event Marketing : Case: Lyyti 

      Oksanen, Kaisa (Yrkeshögskolan Novia, 2018)
      Events can be effective channel for B2B companies to share their marketing message, build relationships and influence attendees. B2Bs are organizing and participating events as a part of their marketing. As any other ...