"clothing industry" - Selaus asiasanan mukaan Opinnäytetyöt
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Advancing sustainable fashion, collaboration between retailers and clothing brands
(2023)The commissioning company for this thesis was the Finnish clothing retailer Kekäle Oy. Kekäle sells clothing for kids, women and men and it has a strong vision and desire to make a positive impact regarding sustainability ... -
ENTRY PLAN FOR A VIETNAMESE DESIGNER FASHION BRAND TO THE FINNISH MARKET
(2021)This thesis serves as market research to assist a Vietnamese designer brand named Moi-Dien to expand its business to a new targeted market – Helsinki, Finland. Moi-Dien is a medium-high-end fashion brand that aims at ... -
Navigating the German Sustainable Fashion Market: A Case Study of IVALO.COM’s Market Entry Strategy
(2023)This thesis investigates the market entry strategy of IVALO.COM, an online sustainable fashion retailer, into the German market. The research explores three key research questions, examining the favorability of the German ...

