"Alamuri, Lavanya" - Selaus tekijän mukaan Opinnäytetyöt
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Mobile Advertising
Alamuri, Lavanya (Metropolia Ammattikorkeakoulu, 2009)The aim of this project was to get an understanding of how companies adopt mobile as an advertising medium. The literature review aided in framing a draft of the factors that affect mobile advertising adoption and possible ...
