KoulutusalaOpinnäytetyöt (Avoin kokoelma)Liiketalous, hallinto ja markkinointi

    • Creating a succesful social media marketing strategy - case company Portsmouth Football Club 

      Butterfield, Paul (Satakunnan ammattikorkeakoulu, 2018)
      The purpose of the thesis is to bring Portsmouth Football Club’s social media marketing efforts in China in line with other football clubs in the Premier League, the top footballing division in England. Portsmouth currently ...
    • CREATING NEW MARKETING STRATEGY FOR CASE COMPANY ADVENTURE NET 

      Koleva, Hristina (Satakunnan ammattikorkeakoulu, 2017)
      The purpose of this thesis was to create new, more successful marketing strategy for case company Adventure Net through analyzing the current marketing strategy and market environment of the company. The tools included ...
    • Creating online store : Hallelujahkoru 

      Rajala, Mikael (2023)
      Objective of this project was to create operational online store for case company. First steps of this project were conducting research on theory of e-commerce, analyzing competitors and analyzing most popular online stores ...
    • Creating talent management strategy : case Isojoen Konehalli Oy 

      Mannila, Marja (2023)
      Attracting talented employees into a company and being able to develop, train, and retain them within the company is increasingly important in the modern hyper-competitive business environment. Talent is becoming scarcer ...
    • Creative business from the point of view of Goth subculture 

      Myllymaa, Eveliina (Satakunnan ammattikorkeakoulu, 2007)
      Luova talous on moderni viitekehys tutkia liikeyrityksien, toimialojen ja talousalueiden kehittymistä maailmassa. Tässä työssä tutkittiin liikeyrityksiä gootti-alakulttuurin kannalta. Yksi tapa tutkia näitä liikeyrityksiä ...
    • CRM-JÄRJESTELMÄN KEHITYS- JA KÄYTTÖÖNOTTOSUUNNITELMA CASE-YRITYKSESSÄ 

      Virtanen, Aleksi (Satakunnan ammattikorkeakoulu, 2017)
      Opinnäytetyön aiheena oli tutkia case-yrityksen CRM-järjestelmää ja arvioida sen puutteita ja ominaisuuksia, joiden pohjalta laatia kehityssuunnitelma yrityksen kotimaan markkinoinnin edistämiseksi. Lisäksi tutkittiin ...
    • Cross border teambuilding in an international project management environment 

      Anttila, Sari (Satakunnan ammattikorkeakoulu, 2013)
      In this study the goal was to examine and study target company’s project team mem-ber’s opinions on working in a virtual team and how to develop the team further. The team works with large, international productisation ...
    • Cultural differences in business management: Norway vs. Poland 

      Isotalo, Jaakko (Satakunnan ammattikorkeakoulu, 2014)
      The purpose of this Master’s thesis was to find differences between business management cultures in Norway and in Poland. The thesis introduces the challenges of cultural differences, Norway vs. Poland, in a business ...
    • Cultural guidance for expatriates of Technip Offshore Finland Oy 

      Juurikivi, Satu (Satakunnan ammattikorkeakoulu, 2013)
      The aim of this thesis is to study the main characteristics of culture and its subareas. The focus is at the corporate level and cultural focus after general level to research cultural differences between the Finnish and ...
    • Customer acquisition and how to implement it – Case Satatuote Oy 

      Julku, Venla (Satakunnan ammattikorkeakoulu, 2013)
      The purpose of this thesis was to study the meaning and purpose of customer acquisition and how it can be implemented in practice. Satatuote Oy is used as an example company. It is a company that is specialized in thermoformed ...
    • Customer acquisition in the transportation business 

      Vuorinen, Vesa (Satakunnan ammattikorkeakoulu, 2008)
      This thesis was made for a case company, which is an international logistics company. The aim of the Bachelor’s Thesis was to make a list of potential customers and industry analysis for the case company so they can use ...
    • Customer expectations in order to increase the sales in the case company 

      Salonen, Merje (2023)
      The Thesis is for case company Itämarket. It is Asian grocery shop at Rau-ma centrum. It sells food items from countries like Turkey, China, Vietnam, Japan, Sri Lanka, Thailand, India etc. Most of the regular customers are ...
    • Customer Experience Determinants in B2B Physical Retail - Case Company X Retail Store 

      Östring, Jaakko-Juhana (2023)
      The objective of this study was to cover the dynamics of B2B physical retail in an omnichannel setting within the construction field and find out customers' viewpoints on their customer experiences with the case company ...
    • Customer satisfaction analysis : Case Company Aninkaisten Kiinteistövälitys Oy 

      Poutanen, Pilvi (Satakunnan ammattikorkeakoulu, 2011)
      The purpose of this thesis was to find out the satisfaction level of the customers of Aninkaisten Kiinteistövälitys Oy, and to promote customer driven quality throughout the company. The aim was to create a tool that the ...
    • Customer satisfaction in car maintenance service 

      Juhola, Johanna (Satakunnan ammattikorkeakoulu, 2011)
      The purpose of this thesis was to study customer satisfaction in the field of car maintenance service. The client company was Auto Oy Vesa-Matti which is a car sales company and also offers car maintenance service activities ...
    • Customer satisfaction survey for clothing store Pointguard 

      Hautamäki, Eeva (Satakunnan ammattikorkeakoulu, 2007)
      This study was conducted to clarify which factors influence customer satisfaction and why is it important. In the study overall satisfaction of case company, Pointguard, was studied as well. In the theoretical part factors ...
    • Customer satisfaction survey for company X 

      Peltola, Karoliina (Satakunnan ammattikorkeakoulu, 2012)
      The purpose of this thesis was to find out how satisfied the Company X's customers are with Oulu store's service level and the aim of the project was to create suggestions for the Company X, how to improve the customer ...
    • Customer Satisfaction Survey for My French Corner 

      Martin, Cyrielle (Satakunnan ammattikorkeakoulu, 2011)
      This bachelor’s thesis was conducted as a case study for an online shop, My French Corner. The aim of the study was to measure the overall customer satisfaction of customers of this case company via a survey and to determine ...
    • Customer Satisfaction Survey for Raumacell 

      Haapala, Henri (Satakunnan ammattikorkeakoulu, 2017)
      This bachelor’s thesis was conducted as a customer satisfaction survey for UPM RaumaCell. The aim and purpose of the project was to find the current customer satisfaction level of UPM RaumaCell. Theoretical part of the ...
    • CUSTOMER SERVICE OF FINNISH E-BUSINESS IN CHINA, A CASE STUDY OF E-VILLE.COM 

      Kotaniemi, Joni (Satakunnan ammattikorkeakoulu, 2016)
      The purpose of this thesis was to study customer service of Finnish e-business in China. The main objective for this thesis was to analyze the problem areas of E-Ville’s customer service. The second objective was to give ...