"Bujňáková, Ema" - Selaus tekijän mukaan Opinnäytetyöt (Avoin kokoelma)

    • Consumer Behavior of League of Legends Players 

      Bujňáková, Ema (2023)
      The purpose of this thesis was to find out why players buy purely aesthetic virtual goods in the free-to-play video game League of Legends, how often do they buy them and what are the reasons they spend money on them. The ...