KoulutusalaOpinnäytetyöt (Avoin kokoelma)Liiketalous, hallinto ja markkinointi
Viitteet 801-820 / 1736
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Market research of rare houseplants
(2022)The point of this thesis was to find information about the rare houseplants market in Finland. Rare houseplants have became a huge trend during the pandemic in 2020 and more people are interested in the hobby. As it is a ... -
Market review of Nuijamaa : Case Food Agent J&L Ltd
(Savonia-ammattikorkeakoulu, 2017)The world has entered the era where national borders lose their significance, because of Globalization. People have noticed new business opportunities arising from abroad. Technological changes have made communication and ... -
MARKETING ANALYSIS AND THE OLIGOPOLISTIC MARKET OF CHINA MOBILE
(Savonia-ammattikorkeakoulu, 2011)Firstly, the study aims to find the market position of China Mobile Company. Secondly, its purpose is to see peoples' satisfactions of China Mobile's domination. Thirdly, it aims to see the future development of China ... -
MARKETING ANALYSIS FOR BEIJING TONGRENTANG GROUP CO. LTD.
(Savonia-ammattikorkeakoulu, 2015)BEIJING TONGRENTANG GROUP CO.LTD is a legally registered enterprise, with independent legal personality of a comprehensive Traditional Chinese Medicine(TCM) enterprise management. The main business is TCM production and ... -
Marketing Analysis for New Oriental Education & Technology Group Inc.
(Savonia-ammattikorkeakoulu, 2015)New Oriental Education & Technology Group Inc. is a provider of private educational services in China. It is currently the largest comprehensive educational company in China. It is also the target organization in this ... -
Marketing and Customer Relationship Management for ONYOU Home Textiles Franchise Store in Hefei, China
(Savonia-ammattikorkeakoulu, 2014)ONYOU bamboo fiber home textile franchise store is a small business located in Hefei City, Anhui Province, China. It has been running more than three years since ONYOU franchise store was set up on March 2010. It has gone ... -
Marketing channel analysis: To reach generations Z and Y : Case: Karelia Air Command
(Savonia-ammattikorkeakoulu, 2018)Karelia Air Command, an operational unit of the Air Force, is responsible for promoting the Air Force’s special courses of conscription and the Defense Forces as an employer to young people in Eastern Finland. As annually ... -
Marketing Communication Suggestion for Youngor group(Hefei branch)
(Savonia-ammattikorkeakoulu, 2013)The objective of this thesis was to evaluate the current marketing communication activities of Youngor Group (Heifei branch) in Heifei, China. The researching part of this thesis is mainly based on the secondary data ... -
Marketing efficiency measurement : Tukikon Oy case study
(Savonia-ammattikorkeakoulu, 2015)The strategic role of marketing is widely known in the modern business world. Marketing is considered as crucial factor for an enterprise’s overall success on a market. Major companies incorporate marketing into their ... -
Marketing in a Local Company Targeting Foreign Customers : Case Kalakukkoleipomo Hanna Partanen
(Savonia-ammattikorkeakoulu, 2017)The objective of this thesis work was to find ways the case company could reach foreign customers better. The company has potential to be a great touristic attraction. The aim of this research was to discover the marketing ... -
Marketing in Germany: A market research for a start-up business of cake making/decorating business in Frankfurt
(Savonia-ammattikorkeakoulu, 2016)The research problem was to make a market analysis of cake making/decorating business in Frankfurt, Germany. Based on the research process, customers’ attitudes towards cake making/decorating companies were found out. The ... -
Marketing Letter for Specific Customers via Internet Bank and Electronic Signature : Case: Joroisten Osuuspankki
(Savonia-ammattikorkeakoulu, 2013)The final thesis report was done for Joroisten Osuuspankki about sending a marketing letter via the internet bank. The final thesis also consists of a research of the usage of electronic signature in Joroisten Osuuspankki. ... -
Marketing Management Suggestions for Lu’an Hongbo Trade Co.,Ltd.
(Savonia-ammattikorkeakoulu, 2014)Lu’an Hongbo Trade Co., Ltd. is a household appliance company with strong competition on its market in Lu’an City, Anhui Province, China. Although Lu’an Hongbo Trade Co., Ltd. is a successful company, they are still facing ... -
Marketing Performance and Marketing Communication Analysis of China Unicom Anhui Anqing Branch
(Savonia-ammattikorkeakoulu, 2010)China Unicom Group Anhui Co., Ltd. Anqing Branch is a telecommunication company which provides service with competitive pricing strategies in Anqing. The main problem for the company is that the pricing strategy has not ... -
Marketing Plan for a Local Company to Attract Foreign Customers. Case: Kuopion Seikkailukeskus
(2021)The objective of this thesis was to find ways the case company Kuopion Seikkailukeskus (Adventure Center) could reach foreign customers living in Kuopio. The aim of this thesis was to study whether the foreigners living ... -
MARKETING PLAN FOR HOTEL KAKSLAUTTANEN
(Savonia-ammattikorkeakoulu, 2011)The objective of this thesis was to make a marketing plan for Hotel Kakslauttanen to increase its sales and profit, to improve the satisfaction of customers and to promote popularity and reputation. The quantitative ... -
Marketing plan for Huaji Hotel in Hangzhou China
(Savonia-ammattikorkeakoulu, 2011)The purpose of this study project is to draft a practical and feasible marketing plan for Huaji Hotel in Hangzhou, China, so that the hotel could attract more visitors. According to the marketing research, which covered ... -
Marketing plan for Korpi Group
(2022)Opinnäytetyöni tarkoituksena oli luoda matkailu- ja ravintola-alalla operoivalle toimeksiantajalle markkinointisuunnitelma. Tutkimuksessa käytettiin pohjana sekä tekijän omia havaintoja että onlinekyselyä, jonka pohjalta ... -
The marketing research on potential outbound tourists in Shanghai to travel in the Kuopio region
(Savonia-ammattikorkeakoulu, 2016)Despite vast researches have been made in the tourism industry, little is known about the tourism in the Kuopio region and the sport activities. This thesis aimed to seek the potential outbound tourists in Shanghai who ... -
Marketing Situation of Industrial and Commercial Bank of China Limited (ICBC) Anhui Anqing Branch
(Savonia-ammattikorkeakoulu, 2011)Industrial and Commercial Bank of China Ltd. (ICBC) is the largest bank of the four state-owned commercial banks in China. The bank has many provincial branches and one of them is the Commercial Bank of China Ltd (ICBC) ...



















