"Alade, Adeyanju" - Selaus tekijän mukaan Opinnäytetyöt (Avoin kokoelma)
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Engaging stakeholders in the designing of a service : a case study in the B2B service context
Alade, Adeyanju (Laurea-ammattikorkeakoulu, 2013)The future of service design among others has been predicted to include a paradigm shift from a focus on delivery of customer value to stakeholder value. Stakeholder value can be co-created through the effective engagement ...
