"Ahonen, Aila" - Selaus tekijän mukaan Julkaisut

Viitteet 1-3 / 3

    • eSportsin liiketoimintamahdollisuudet Jyväskylässä 

      Laitila, Osmo; Rauhansalo, Tuomas; Ahonen, Aila (Jyväskylän ammattikorkeakoulu, 2019)

    • Sport city branding of a mid-sized city in Finland 

      Ahonen, Aila; Lämsä, Jari; Mero, Antti; Karimäki, Ari (Acta Turistica, 2016)
      Global competition amongst cities has grown and branding has lately become an important part of cities’ strategies. The aim of this paper is to study the brand stakeholders’ perceptions of the sport city brand of a mid-sized ...

    • The Effects of Coronavirus Pandemic on the Sports Industry: An Update 

      Keshkar, Sara; Dickson, Geoff; Ahonen, Aila; Swart, Kamilla; Addesa, Francesco; Epstein, Adam; Dodds, Mark; Schwarz, Eric C.; Spittle, Sharna; Wright, Richard; Seyfried, Matt; Ghasemi, Hamid; Lawrence, Ian; Murray, David
      Annals of Applied Sport Science : 1 (CMV Verlag, 2021)
      The sudden rise of the coronavirus in the world had various effects on the sports industry. Nevertheless, sports organizations around the world adopted new and different methods to manage the crisis, which in turn, enriched ...