"customer relationship management" - Selaus asiasanan mukaan Opinnäytetyöt (Avoin kokoelma)
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Developing CRM system for medical equipment Service Company
(2023)The thesis was motivated by a real case involving a medical equipment company operating in hospital machinery services. The aim was to investigate the feasibility of implementing an integrated CRM system and developing a ... -
Impact of Relationship Marketing on Customer Satisfaction in Restaurant Business in Finland
(2024)This study examines the correlation between client satisfaction, conflict resolution, communication, and competence in the Restaurant business in Finland. The study endeavours to investigate the impact of these factors on ... -
Streamlining Project Management : Enhancing Efficiency and Progress Tracking Through a CRM Website
(2024)As the business expands, managing customer relationships alongside internal projects becomes increasingly complex. Traditionally, organizations have relied on separate systems to handle these areas, often resulting in data ... -
The implementation process of customer relationship management: case company X
(2021)Customer relationship management (CRM) is not a new term to customer-centric business. The desire of every business is to know customer’s demand and try to create the competitive advantage over the competitors. However, ... -
The importance of customer retention and customer attrition in e-commerce: the case of Dermoshop Oy.
(2021)The research problem regards companies' challenges in maintaining long-term relationships with potential customers in the era of increased digitalization. The study objectives are to determine the importance of customer ...




