"Borgman, Nina" - Selaus tekijän mukaan Opinnäytetyöt (Avoin kokoelma)
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Premium Brand Identity and value adding emotional storytelling
Borgman, Nina (2020)This thesis is made into a case study as it has been commissioned by the ceramic tableware company Vaja Finland. The case owner wanted to research what the cornerstones of a Premium Brand on the Finnish market would look ...
