"Gautam, Sushil" - Selaus tekijän mukaan Opinnäytetyöt (Avoin kokoelma)

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    • Nation brand of Nepal : Building a nation brand of Nepal based on cultural events and festivals 

      Gautam, Sushil (Yrkeshögskolan Arcada, 2018)
      The purpose of this research is to find suitable techniques to apply media management in the nation brand building of Nepal, keeping its cultural events and festivals as the core brand-value. This thesis outlines community ...

    • Strategic Brand Creation for Yeti Nepal 

      Gautam, Sushil (Arcada - Nylands svenska yrkeshögskola, 2011)
      The thesis aims to create a strategic brand for a recently established restaurant called Yeti Nepal that serves Nepalese food and is located at Helsinki. The new venture does not have a clear brand positioning, brand ...