"customer relationship management" - Selaus asiasanan mukaan Opinnäytetyöt (Avoin kokoelma)
Viitteet 1-4 / 4
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A Study of Customer Retention
(2019)Tässä opinnäytetyössä tutkitaan asiakaspysyvyyttä esimerkkiyrityksen kautta. Opinnäytetyön tavoitteena on määrittää pääasialliset syyt, jotka johtavat asiakaspoistumaan. Opinnäytetyön tutkimusosuus on toteutettu laadullisena ... -
How CRM tools support the sales representatives within the mobile operator sector in Finland.
(2021)Customer relationship management (CRM) is crucial for any company in today's world to stay competitive. Different tools provide different benefits. CRM tools are used in various fields, departments, and for various purposes. ... -
How digitalization has affected the importance of customer loyalty and the nature of customer loyalty programs : Case Study: Developing Case Company X's customer loyalty program
(2020)In recent years, digitalization has introduced significant changes and great challenges in the retail industry, making it one of the biggest game changers in the field of customer loyalty marketing. Therefore, the aim of ... -
What are the main causes for perceived failure in CRM system implementation projects?
(2023)As the importance of having good CRM has increased, so has the importance of having good CRM technology. However, despite the benefits these solutions bring, many CRM projects result in failure. The aim of this study was ...



