"clothing industry" - Selaus asiasanan mukaan Opinnäytetyöt (Avoin kokoelma)
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A view of Sustainable: Refashioning clothing’s environmental impact A cooperation between Portugal and Finland
(2021)Fashion is one of the industries with the most negative environmental and social impact, so it is imperative to change the paradigm towards sustainability. The objective of this dissertation is to understand how ... -
Digital marketing on consumer buying behaviour : a case study of Pakistani apparel brands
(2024)Digital marketing is a powerful modern business strategy for increasing apparel brand awareness through social media and e-commerce. However, there has not been in-depth market research on how to meet consumers’ changing ... -
Exploring the Link Between Artificial Intelligence and Circular Economy in the Fashion Industry: an example of Lennol Oy
(2024)Converting the prevailing linear economy established during the Industrial Revolution to a circular one is a challenging endeavor. This transition involves overhauling current production and consumption practices, which ... -
Sustainability as a source of competitive advantage: a case study of Tella Oy
(2020)This thesis was commissioned by Tella Oy. The thesis researches opportunities to gain competitive advantage through strategic corporate responsibility and gives tools to implement sustainability as part the company’s ...



