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ENTRY PLAN FOR A VIETNAMESE DESIGNER FASHION BRAND TO THE FINNISH MARKET
(2021)
This thesis serves as market research to assist a Vietnamese designer brand named Moi-Dien to expand its business to a new targeted market – Helsinki, Finland. Moi-Dien is a medium-high-end fashion brand that aims at ...
Evaluation of Sustainability Strategies of International Consumer Goods Companies in Nigeria.
(2022)
As the world becomes one big marketplace through global trade and technology, the role and power of change of international business leaders has never been more significant. With important issues like climate change and ...