"cosmetics industry" - Selaus asiasanan mukaan Vaasan ammattikorkeakoulu
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The Critical Touchpoints and Disruptive Technology in The Post-Purchase Stage of Cosmetics Brands to Improve Customer Experience
(2022)The two primary purposes of the study were to investigate the critical touchpoints in the post-purchase phase in the context of cosmetics and the disruptive technology transformation in customer experience and its impacts ...
