"customer loyalty" - Selaus asiasanan mukaan Hämeen ammattikorkeakoulu

    • Improving male customer loyalty for Parturi-kampaamo Hiusvinkki 

      Myllymaa, Oskari (2023)
      The aim of this thesis has been to find means for hairdresser salon Parturi-kampaamo Hiusvinkki to improve customer loyalty among male customers. The commissioning company is Parturi-kampaamo Hiusvinkki, which had a need ...
    • Relationship Marketing : Customer Churn Prediction 

      Owinat, Ali (2021)
      This research aims to come up with strategies that can be used to predict and pre-empt customer churn in order to increase retention times and customer lifetime value. The current research is about churn prediction and ...