"Bernat, Justyna" - Selaus tekijän mukaan Centria-ammattikorkeakoulu

    • Netflix and iTunes case study research on blue ocean strategy 

      Bernat, Justyna (Centria-ammattikorkeakoulu, 2018)
      The objective of the thesis was to present different schools of strategy and the blue ocean strategy in particular. Two main questions of the research where the importance of creative thinking while developing a strategy ...