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Ready-made garments sector of Bangladesh and Covid-19 impact : Stitching for a better future
(2021)
Discussion of growth-drivers in the context of Bangladesh is a deprived part of the Ready-Made Garments (RMG) sector of the country. Approximately 84% of overall exports in Bangladesh is constituted by the RMG sector and ...
Exploring the impact of social media marketing and engagement on apparel purchase decisions : a study on Pakistani students in Finland
(2024)
The purpose of this study was to explore the impact of social media marketing and engagement on consumer purchase decisions. The focus was made on the apparel industry due to its growing poten-tial and impact through social ...
The challenges in the export of ready-made garments : a study on Chinese and Bangladeshi enterprises
(2024)
This thesis investigates the difficulties that Chinese and Bangladeshi businesses that are involved in the export of ready-made clothes have encountered through their operations. The findings of this research offer important ...


