"Grechkina, Alina" - Selaus tekijän mukaan Mikkelin ammattikorkeakoulu
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DEVELOPING A MARKETING COMMUNICATIONS PLAN FOR AN iOS GAME : Guavo case
Grechkina, Alina (Mikkelin ammattikorkeakoulu, 2014)The growth of the smartphones’ and tablets’ penetration facilitated the emergence of the mobile applications (software) distribution platforms – app stores, especially one of the biggest – the Apple App Store. This platform ...
