"Hoang Thuy, Linh" - Selaus tekijän mukaan Mikkelin ammattikorkeakoulu
-
Factors influencing the decision to choose debit cards : Case: Student customers
Hoang Thuy, Linh (Mikkelin ammattikorkeakoulu, 2013)To understand the behavior of consumers and the factors influencing their decision to choose the product/services is important for marketers and business strategists. But different customer groups can have different ...
