KoulutusalaOulun ammattikorkeakouluLiiketalous, hallinto ja markkinointi
Viitteet 361-380 / 3124
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Developing digital marketing to acquire new B2B customers
(2022)The goal of the thesis is to create recommendations for B2B digital marketing develop-ment from the standpoint of customer acquisition for the case company Austrian Aerosol GmbH, which supplies RSL Fire aerosol fire ... -
Developing event marketing practices according to event impact on participants
(Oulun ammattikorkeakoulu, 2018)The purpose of this thesis was to gather data from event participants to determine the impact of Oulu Innovation Alliance’s Agile Commercialization Ecosystem’s events on the attendees to enable improvements in event marketing ... -
Developing Food Product Packaging
(2024)In this thesis, the functions and elements of food packaging are investigated and how they can influence the consumer's experience with the product. With the fierce competition in the food industry, packaging has become ... -
Developing Human Resource Remote Practices for the Improvement of Employee Dedication and Motivation
(2021)The topic of this thesis is related to the development of human resource remote practices so that employee dedication and motivation could be tracked, maintained and improved in the case company. Additionally, the thesis ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad -
Developing Hurmos student festival
(2023)The goal of this study was to create guidelines for Hurmos student festivals development. Hur-mos student festival is a two-day event held in Oulu. It is organized by student unions of OUAS and University of Oulu. The ... -
Developing International Marketing for a Geopark Packaged Tour for the Hong Kong market
(Oulun seudun ammattikorkeakoulu, 2012)The development of international tourism does not only show in the increasing number of international tourists but also in the diversified and specialized destinations. The thesis commissioner is Rokua Geopark in Oulu, ... -
Developing marketing and internationalization strategies for an ice arena supplier
(Oulun ammattikorkeakoulu, 2014)The commissioner of this thesis is Prorink International, a company specialized in products and services required for sporting and recreational ice areas. The objective of this thesis is to find suitable ways for SMEs, the ... -
Developing marketing communications for a school project : case: Hilux-project
(Oulun seudun ammattikorkeakoulu, 2013)Higher education institutes in Finland are competing for applicants. As Finnish schools cannot use pricing as a competitive advantage, attention has to be paid to effective marketing communications. The commissioner for ... -
Developing Marketing Practices for Unimove
(2023)This bachelor’s thesis focuses on the marketing aspects of Unimove’s services from the point of view of students from Oulu University of Applied Sciences, Oamk. The thesis looks at the main marketing methods from Kotler & ... -
Developing marketing: Case hair salon Lumo
(Oulun ammattikorkeakoulu, 2017)Services marketing is a complex combination of different marketing strategies. Marketing something intangible can be challenging because of that nature. Digital era has brought many possibilities to marketing even for small ... -
Developing Me2we Finland Ltd.'s platform through service design
(Oulun ammattikorkeakoulu, 2014)The use of digital services today has become more and more common. There is a huge amount of information available about products, services and companies for consumers and thus they have become more critical towards ... -
Development of direct sales force training : Case Beautyko
(2020)Thesis was commissioned by Beautyko Import Oy, founded in December 2017 which imports South-Korean cosmetic brands in Finland as well as in 5 European countries. In addition to importing company operates on B2B and B2C ... -
Development of Market Entry Strategies : An Initial Blueprint for Consulting Processes
(Oulun ammattikorkeakoulu, 2015)Ever since globalisation has started to connect nations all over the globe companies have been offered great amounts of opportunities such as the distribution of risks towards several countries or the access to a greater ... -
Development of Strategic Onboarding for Customer Experience Personnel at Case Company
(2019)New employees are an investment to an organization, and therefore retention of that employee is vital. Onboarding, the process that occurs immediately after recruitment, greatly influences whether commitment will follow. This ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad -
Development on B2B customer relationship of advertising company: A case study of Heshi interactive advertising media company
(2022)The purpose of this thesis was to develop the B2B customer relationship of Heshi interactive advertising media company by improving its customer satisfaction and loyalty. The thesis was designed in two-part. The first ... -
Development plan for internal communication : case Company X
(2020)The topic of this thesis is an internal communications development plan for Company X. The commissioner of this thesis is an internationally operating SME company originally founded in Oulu. The company operates in the ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad -
Development recommendations for online B2B marketing
(2011)The Internet is a fast changing environment of B2B marketing. The trends and rules of online marketing may vary considerably within a short time period. This thesis is made to give the commissioner information about online ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad -
Development Suggestions for Improving Customer Experience in the Case Company
(2016)Today, competitive advantage cannot be gained through improving the products or lowering the prices. Advantage over the competitors must be searched from new sources, for example by focusing on customer experience. In ...Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad -
Digging for details : the prospective student’s journey to course information at Finnish Universities of Applied Sciences
(2023)This study examines the navigation of prospective international students on university websites, specifically focusing on the journey from the home page to curricular information. Employing the user interface evaluation ... -
Digimarkkinointiopas yrittäjälle
(2019)Tämän opinnäytetyön tavoitteena on luoda digimarkkinointiopas yrittäjälle. Tutkimusongelmana on, miten mikroyrittäjä voi aloittaa ja tehdä suunnitelmallista digimarkkinointia. Tarkoituksena on luoda uudenlainen avoin ja ...














