"Chen, Run" - Selaus tekijän mukaan LAB-ammattikorkeakoulu
-
Understanding consumer behaviors of Generation Z under China’s blind box economy : case company: POP MART
Gao, Jiahui; Chen, Run (2022)Generation Z, born between the late 1990s and the early 2010s, is a young generation in China. With the development of society and technology, they are familiar with the Internet and are willing to accept newborn things ...
