"authenticity" - Selaus asiasanan mukaan LAB-ammattikorkeakoulu
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Beyond Transactions : Exploring the Synergy of Authenticity and CRM in B2B Marketing for Long-Term Success
(2023)This bachelor thesis investigates the integration of authenticity in business-to-business (B2B) marketing, focusing on how it can lead to long-term success. The research delves into the evolving dynamics of B2B marketing ...Rajoitettu käyttöoikeus / Restricted access / Tillgången begränsad -
On authenticity and adaptation of Vietnamese cuisine in Finland : project Nam
(2020)With the positive growth in number of ethnic restaurants in Finland, the Finns are getting more open to new tastes and cuisines. The purposes of this research were to find out the opinions of Finnish people about authentic ... -
The importance of Asian restaurants’ food authenticity in Lappeenranta
(2023)The city of Lappeenranta is witnessing a drastic increase in international diversity as a result of several factors that are changing the composition of the local population, which has a substantial impact on the city's ...

