"content production" - Selaus asiasanan mukaan LAB-ammattikorkeakoulu
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Social Media in Tourism: The Impacts of Travel Content on YouTube and Instagram
(2020)The purpose of this study is to show the immense effects that travel social media content has on the tourism industry in order to help people within the industry have a broader view on the content. The aim is to illustrate ... -
The impact of travel content in social media on customers’ tourism decisions in Russia
(2021)The growing presence of social media (SM) is increasingly modulating consumer behaviour in the travel industry. Social media is acknowledged as an important information source that influences tourists’ travel choices. ...
