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Business management of start-up DMC : case Go-Nordic
(2020)
The objective of the study was to develop a suitable product for Chinese visitors who come to Lakeland area. The work was commissioned by Go-Nordic. The information was gathered from literature sources, the Internet and ...
Storytelling as an informational tool in the tourism industry: Case: VisitLappeenranta
(2020)
The purpose of the thesis was to determine storytelling as an informational tool in the tourism industry. The author was responsible for clarifying the subject from the theoretical and research points of view.
The ...
The impacts of social media on destination branding. Case study based on Hanoi city – the capital of Vietnam.
(2020)
The purpose of the thesis was to discover the current situation of social media in destination branding with a use case of a developing city in Vietnam while weighing the impacts of social media marketing brings to advertise ...
Social Media in Tourism: The Impacts of Travel Content on YouTube and Instagram
(2020)
The purpose of this study is to show the immense effects that travel social media content has on the tourism industry in order to help people within the industry have a broader view on the content. The aim is to illustrate ...
The impact of travel content in social media on customers’ tourism decisions in Russia
(2021)
The growing presence of social media (SM) is increasingly modulating consumer behaviour in the travel industry. Social media is acknowledged as an important information source that influences tourists’ travel choices. ...
Chasing the rainbow: promoting LGBT Tourism on social media : case company: GayTravelFinland
(2021)
The LGBT community is gradually stepped out of its closet and draws attention to pub-lic recognition. It is essential to understand the impacts of this unique characteristic in the context of the tourism industry. Several ...