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Ethics in digital marketing
(2020)
The study aimed to determine whether there is a risk for companies of using hypertargeted advertising and to find out what changes should be made in the formation of the strategy to avoid negative attitudes from customers ...
Ethics in digital marketing
(2020)
The study aimed to determine whether there is a risk for companies of using hyper-targeted advertising and to find out what changes should be made in the formation of the strategy to avoid negative attitudes from customers ...