"customer experience" - Selaus asiasanan mukaan Opinnäytetyöt (Avoin kokoelma)
Viitteet 1-20 / 25
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Artificial intelligence in e-commerce : progressive AI application as a solution to improve customer experience in the E-commerce industry
(2023)The digital world is expanding at an unprecedented rate, and this has an immense influence on the potential growth of e-commerce. The ongoing pandemic has further propelled the expansion of e-commerce, along with ever-evolving ... -
Artificial intelligence in online shopping : impact on consumer behaviour
(2024)Artificial Intelligence (AI) has revolutionized retail in the modern era, especially in understanding customer preferences and purchase behaviours. This study aims to examine the impact of artificial intelligence on ... -
Brand Image : Brand image effects on customer experience: Itsudemo Company
(2023)As modern living has progressed, eating out has become a vital component of daily life. Food and Beverage services (F&B) in Finland have grown in both quantity and quality. Sushi has become a trend in the Finnish F&B market ... -
Current state and development of customer experience in the delivery process of electricity connection : case company Lappeenrannan Energia Oy
(2021)Companies of all sectors and industries have started to pay more attention to customer experience in their operations and strategic choices. Several studies identify good customer experience to increase the number of ... -
Customer at the center of a live sport event : case: Motonet GP Lahti 2022
(2022)The thesis examined how to increase customer experience in a live sport event and how to attract new customer groups to participate focusing especially for people aged 16 to 34. The theoretical part of the study approached ... -
Customer satisfaction in UniHome Hotel
(2024)The thesis was reported with the purpose of determining the level of customer satisfaction in UnihomeHotels. It was done to aid in improving the level of customer’s loyalty and attract new customers to the Hotel. The ... -
Customer Satisfaction of the Finnish Mobile Operator DNA
(2023)DNA Plc. is a telecommunication company that has served around Finland since 2000. The company has provided mobile operation and network services and distributed digital devices around these services. Three research findings ... -
Customer Service Today and Tomorrow : a Diary-based Analysis of the Impact of Generative Artificial Intelligence on Customer Service and Service Agents’ Roles
(2023)The purpose of the diary-based thesis was to monitor the impact of ChatGPT-type generative AI on customer service processes and on the evolving role of service agents. This investigation was carried out from three perspectives: ... -
Developing business growth for SMEs through loyalty management collaboration : Case : Company X
(2020)Consumer behavior is changing rapidly due to technological developments, increased competition, and access to multiple e-commerce sites. Consumers are demanding more and want especially more personalized and specified ... -
Digital adaptive strategies to enhance customer experience
(2023)The thesis research is highly relevant and timely, considering the current global situation, especially during and after Covid19 pandemic and facing with severe environmental issues. It addresses the need for businesses ... -
E-commerce conversion rate optimization : Based on customer satisfaction and user experience surveys : Case: Company X
(2020)The objective of this thesis was to design an e-commerce conversion rate optimization plan by conducting customer satisfaction and user experience surveys. The thesis was commissioned by a skincare online store operating ... -
Ekolaskurin konseptointi palvelumuotoilun keinoin
(2020)Tämän opinnäytetyön tarkoituksena oli konseptoida ekolaskuria palvelumuotoilun keinoin verkkokauppayrityksen käyttöön. Tavoitteena oli selvittää, kuinka ekolaskurista luotaisiin helposti lähestyttävä kokonaisuus, joka sekä ... -
Improving customer experience for international students at a rental company
(2022)Companies have shifted into more customer-oriented thinking and customer experience is being applied more into business models. Due to the increasing numbers of international students moving to Lahti, it is important for ... -
Increasing customer value during the customer journey in B2B eCommerce
(2024)The thesis focuses on the value perceived by customers during the customer journey in B2B eCommerce. The purpose of the research was to find out how the value experienced by the customers of the case company can be increased ... -
Insights into B2B value creation : a case study of measuring customer journeys
(2024)This study addressed the gap in methods and practices for examining customer journeys as mechanisms in value creation within the B2B sector. The research aimed to bridge this conceptual gap by developing a journey measuring ... -
Key factors in designing successful retail omnichannel
(2022)Providing an engaging omnichannel is now a survival mandate of modern and future retail as customers engage in multiple channels and touchpoints during their shopping journey. However, many merchants are unable to provide ... -
Lie Mi branding and its influence on customer loyalty
(2024)The study delves into the impact of Lie Mi branding on customer loyalty, through the way how the restaurant creates an approach of enhancing branding by emphasizing the factor of customer loyalty at Lie Mi, a renowned ... -
Perspectives on the Value of Design in a Large-scale Finnish Service Development Organization
(2024)Numerous studies and reports have been published on the positive impact of design on business operations over the past fifteen years. Still, the discussions within the industry emphasize the need for designers to justify ... -
Roles of AI in Digital Transformation of Tourism Business
(2024)The advent of the digital age has exponentially amplified the scope and impact of Artificial Intelligence (AI) in various sectors, including tourism. This thesis aims to comprehensively investigate and elaborate on the ... -
Service design for small equine business : case Pirholan talli
(2021)The purpose of this study is to create a service design for company that aims to expand its business by implementing an investment for new facilities. The objective of this case study is to develop a functional service ...



















