"brändit" - Selaus asiasanan mukaan Yrkeshögskolan Arcada

    • Social media marketing message : Case: Musti ja Mirri 

      Kosonen, Annika (2023)
      How does the pet appear in the message that Musti ja Mirri communicates via social media? A study of the company's marketing message and how they maintain their title of pet expert. Social media has grown and developed ...
      Rajoitettu käyttöoikeus / Restricted access / Tillgången begränsad
    • The significance of the Employer Brand in the ground handling business 

      Kallio, Petra (2020)
      The aim of this study was to investigate how employees in the ground handling business at Helsinki-Vantaa airport perceives the employer brand and what aspects can support the ear-ly recruitment process. The main research ...