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A comparison of advertisement in print and online - An eye tracking study of a magazine : Case study: Juoksija-lehti
(2020)
This thesis compares how readers view the advertisement in a Finnish running magazine’s (Juoksija-lehti) print version and digital version. The two magazine formats have identical layout. The study also has the additional ...
Fattigdomens inverkan på barnens delaktighet: en scopingstudie
(2021)
Barnfattigdom är ett växande problem i dagens samhälle. Det anses vara den farligaste formen av fattigdom, då det går i arv och skadar flera generationer. Det här arbetet är en beställning från Borgå stad som vill utveckla ...
Pådrivare och hinder för mobilhandel bland unga konsumenter
(2020)
Att handla produkter på nätet är mycket populärt. Kunder flyttar sig allt mer från fysiska butiker till nätet då de handlar. Mobiler utgör största delen av trafiken i nätbutiker. Trots detta görs största delen av uppköpen ...
Sustainable transport methods in logistics
(2021)
The climate crisis is a more pressing issue now than ever before and the logistics sector is responsible to a hefty amount of the emissions. This thesis looks into how logistics and forwarding companies have adapted to the ...
Influencer Marketing on Instagram – The perspective of young consumers towards beauty industry using influencers as a marketing strategy
(2019)
In recent years, technology has developed rapidly, and digitalization has changed the marketing world. Social media has become the new leading marketing tool and companies use it through influencers to market their brand ...
Building engagement with Nokia customers by achieving customer satisfaction
(2020)
This thesis work investigates the factors contributing to satisfaction and dissatisfaction of Nokia’s private wireless network solution currently. And understand how Nokia can build engagement with their customers in the ...
Empati: Ett verktyg för den professionella inom det sociala området En litteraturstudie
(2021)
Syftet med detta arbete är att redogöra för vilken betydelse empati har för professionellas arbete på det sociala området. Hur kan man genom att ha ett empatiskt förhållningssätt förbättra samhörighet och arbete med klienter ...
Nurse Role in Supporting Family Caregivers with Alzheimer Patient: a literature review
(2020)
This thesis studies entails the roles that nurses play in supporting family caregivers of patients with Alzheimer’s disease. The aim was to investigate the role nurses play in supporting family caregivers of patients with ...
Global health care under threat : How corruption affects humanitarian aid and people in need of basic requirements
(2020)
The purpose of this thesis is to investigate what kind of threat corruption is to global health according to corruption in humanitarian work and development projects. Aim is to use this thesis as background material for ...
How CRM tools support the sales representatives within the mobile operator sector in Finland.
(2021)
Customer relationship management (CRM) is crucial for any company in today's world to stay competitive. Different tools provide different benefits. CRM tools are used in various fields, departments, and for various purposes. ...








