"business-to-business marketing" - Selaus asiasanan mukaan Haaga-Helia ammattikorkeakoulu
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Inhouse vs outsourcing digital marketing to B2B customers for a company operating in the industry of oil refining and marketing. Case Company: X
(2021)This research-oriented bachelor’s thesis goal is to provide insightful information for Case Company X regarding digital marketing, specifically in terms of in-housing and outsourcing. The objective is to give Case Company ... -
International Marketing Strategy for Forest Fire Extinguishing Agent
(2024)The objective of this product-oriented Thesis, commissioned by the Finnish safety technology company PPO-Elektroniikka Oy, was to create an international marketing strategy for forest fire extinguishing agent PPO® ForExt. ... -
Leading website content marketing : business-to-business customer perspective
(2024)The goal of this thesis was to create a website content marketing handbook for the commissioner company. The thesis was defined to the company's business customers, who participate in purchasing processes as part of their ... -
Market Research for Industrial News Service - INS Locating Japanese B2B Media
(2023)B2B businesses can benefit from Japan's broad trade networks and worldwide influence by learning about global market trends and collaborations. The aim of this research-based bachelor's thesis is to complete Japanese ... -
Marketing of B2B System Performance Tools for Commissioning Company 24Apps
(2022)Marketing materials for IT-companies and services are often filled with industry specific language and jargon, which is redundant to the average customer. With B2B purchasing decision making often falling on shoulders of ... -
Marketing plan for Royals In Service Oy
(2024)The purpose of this bachelor’s thesis was to describe the process of creating a tailored marketing plan for Royals In Service Oy, a staffing company, operating in corporate events. As the company is lacking a marketing ...Rajoitettu käyttöoikeus / Restricted access / Tillgången begränsad -
Planning a digital marketing strategy for a small B2B company
(2024)This study investigated the development and implementation of a digital marketing strategy for Filmlike, a small business-to-business (B2B) video production company. The objective was to address the challenges faced by ... -
Social Media Marketing Campaign Plan for the Case Company: Global Trade and Exhibition Oy
(2021)This is a product-based bachelor’s thesis to develop a social media marketing campaign plan for the case company to attarct clients and establish a brand image in the Russian-speaking countries. Social media is a powerful ... -
The art of digital marketing manipulation. B2B Guide for Language Connections.
(2019)In the world of constant technological development, it is necessary to stay on top of the competition to secure most profits. It is not enough to utilize available new tools, but rather understand how to maximize the impact ... -
Thinking outside the gearbox – Strategic brand identity building for a start-up company’s digital service within the automotive industry
(2023)Brändi-identiteetti kuvaa brändin olemusta ja tavoitteita sekä määrittelee kaikkien markkinoinnin toimenpiteiden suunnan. Tässä opinnäytetyössä raportoidun kehitysprojektin keskiössä oli strategisen brändi-identiteettimallin ...Rajoitettu käyttöoikeus / Restricted access / Tillgången begränsad -
Understanding the buying decision-making process of companies outsourcing video production Case Company A
(2021)This is a research-based thesis that is made for the case company A, a small B2B video production company. The aim of this thesis is to investigate the buying decision-making process of companies that outsource video ... -
Visual Communication: Utilizing Brand for B2B Social Media Strategy – Case Company-X
(2023)It might be challenging to stand out from the crowd in the information-rich digital world. To draw customers' attention to material in an organic way, businesses must embrace the art of visual communication. This allows ...








