"Ashton, Mark" - Selaus tekijän mukaan Haaga-Helia ammattikorkeakoulu
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Covid-19 and Instagram: Digital Service Innovation in Top Restaurants
Tuomi, Aarni; Tussyadiah, Iis; Ashton, Mark (Springer, 2021)Governments across the world have imposed strict rules on social distancing to curb the spread of Covid-19. In particular, restaurants have been impacted by government-mandated lockdowns. This study adopts a mixed methods ... -
Ghost Production: Applying the Servuction Model to Establish a Typology and Propose a Research Agenda for On-Demand Restaurant Food Delivery
Ashton, Mark; Tuomi, Aarni; Backman, Peter (Emerald Publishing, 2022)The rapid growth in volume and value of on-demand restaurant food delivery, accelerated by the COVID-19 pandemic, is causing a paradigm shift in the food service sector. However, there is a lack of hospitality management ... -
Innovation in High-End Food Service During COVID-19 Lockdowns
Tuomi, Aarni; Ashton, Mark; Ellonen, Hanna-Kaisa; Tussyadiah, Iis (2022)COVID-19 lockdown measures have forced hospitality operators to re-configure their dynamic capabilities through innovating operational practices and pivoting traditional business models. The high-end food service sector ...


