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Understanding the Value Chain in Programmatic Advertising
(2019)
Programmatic advertising uses data, machines and systems to buy advertising space. It is one form of data-driven marketing and the largest contributor to online advertising. Many steps of traditional marketing have been ...
Development of a Knowledge Centered Service using existing Systems and Knowledge Base
(2020)
In most organizations, Service Desks are flooded with requests that require time and mostly must be resolved as soon as possible. These requests create further problems such as waste of time and resources spent resolving ...
Asiakasdatan hyödyntäminen mikroyrityksissä
(2022)
Yrittäjät kerryttävät jokapäiväisellä liiketoiminnalla dataa asiakkaistaan. Asiakasdata ja sen käyttäminen yhdistetään usein suuriin tai keskisuuriin yrityksiin. Tässä yhteydessä saatetaan myös puhua big datasta, jossa ...
Python libraries and their usage in visualizing meteorological data
(2022)
The thesis is dedicated to the research of different Python libraries, exploring their functionalities and limitations with the focus on their general use and in meteorological area. As an outcome of this research, the ...