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User Experience in Mobile Augmented Reality: Emotions, Challenges, Opportunities and Best Practices
(MDPI AG, 2018)
Mobile Augmented Reality (MAR) is gaining a strong momentum to become a major interactive technology that can be applied across domains and purposes. The rapid proliferation of MAR applications in global mobile application ...
Negative memorable experience: North American and British Airbnb guests’ perspectives
Abstract Purpose – This paper aims to explore the components of a negative memorable Airbnb experience. Design/methodology/approach – Two studies of North American and British nationals were conducted online using an ...