Tämän tutkimuksen tavoitteena on selvittää, kuinka pieni maakunnassa toimiva pankki, kykenee toteuttamaan taloudellisesti kannattavaa pankkiliiketoimintaa tulevaisuudessa kiristyneessä taloustilanteessa ja tiukentuneiden ...

Despite increasing acknowledgment of disruptive innovations for their potential to generate high growth, their high rate of failure necessitates research on what kind of challenges start-ups pursuing disruptive innovations ...

Improving the motivation of the salesforce is an important goal which can lead to increased sales revenues. This study aims to understand how game elements can be applied to achieve this goal, and it contributes to both ...

Although clusters have been identified as influential mechanisms to drive knowledge-based innovations, there have not been many attempts to evaluate their competitiveness and explore the link between competitiveness and ...

Tämän tutkimuksen tavoitteena on tuoda uusi näkökulma sisäisen markkinoinnin keskusteluun tarkastelemalla sisäisen markkinoinnin johtajuuden käsitettä. Tutkimus asemoituu suhdemarkkinoinnin, sisäisen markkinoinnin ja ...

Despite the common knowledge that we live in a branded world, not all industries have found brands. In the present study I examined how previous practice and felt needs affect when a high technology (high tech) Small and ...

This article studies the development path, the assets and the challenges of an initiative for bioeconomy innovation ecosystem located in sparsely populated rural area. The case studied is Bioeconomy Campus in northern ...

This paper aims at understanding of the incidents, relationships and processes that has lead students engaged in study programs focusing on start-up/entrepreneurship activity in technology business to become employees and ...

The purpose of this descriptive qualitative study is to explore the perceptions and experiences that mental health service users (n = 10) and healthcare professionals (n = 32) have regarding the use of gamification in ...