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The Impact of Different Types of Innovations on Customer Satisfaction in Microfinance Bank in Nigeria
(Jyväskylän ammattikorkeakoulu, 2018)
This study examined the impact of different types of innovation on customer satisfaction with the ABCD Microfinance Bank Ltd. in Nigeria. The main objective of the study was to propose recommendations to the managers of ...
Marketing Mix Strategies of Restaurant
(Jyväskylän ammattikorkeakoulu, 2018)
The primary idea of study was to evaluate the influence of the marketing mix elements on restaurant performance. The data was collected by an authenticated survey with a sample of 97 employees of restaurants in India. The ...