"marketing" - Selaus asiasanan mukaan Opinnäytetyöt (Käyttörajattu kokoelma)

    • A Business Plan for Tony Salon 

      Zheng, Chenyi (2023)
      The thesis outlines all the elements of the business plan, which are analyzed step by step through a combination of target customer questionnaires, field observations, and empirical study. The findings highlight the factors ...
      Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad
    • A Diary Thesis on Professional Development as an Application Manager 

      Rusi, Teemu (2023)
      The objective of this diary thesis was to analyse a ten-week period of working as an application manager. The purpose of the thesis was to create guidelines for more effective customer meetings and to interview a company ...
      Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad
    • Attracting Customers to Stella Gardens Resort and Spa in the Off-Season 

      Kamel, Annya (2023)
      This thesis is intended to analyze how the Egyptian hotel, Stella Gardens Resort and Spa attracts customers in the off-season. The framework of the study is divided into primary and secondary research from physical books, ...
      Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad
    • Business Expansion Into The Japanese Consumer Market 

      Kokko, Henri (2022)
      Tämä opinnäytetyö on tehty yhdessä tanskalaisen antiikkihuonekaluja ja tekstiilejä valmistavan Maison Hansen -yrityksen kanssa. Opinnäytetyön tarkoituksena on laatia markkinoillepääsysuunnitelma, jonka avulla Maison Hansen ...
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    • A Comprehensive Strategy for Bestpack OU's Entry and Growth in the Finnish Market 

      Iljukovits, Anastasija (2024)
      This thesis is devoted to Bestpack OU. Bestpack OU is a wholesale enterprise that specializes in the distribution of food, domestic, and industrial packaging materials. The company is now in the initial stages of expanding ...
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    • Designing a Digital Marketing Plan for a Flower Shop Café: Case Kimppu 

      Latikka, Pihla (2022)
      The purpose of this thesis is to create a digital marketing plan for a flower shop café called Kimppu. Kimppu is a new company and as a new company it is competing for attention against other local businesses. As a newcomer ...
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    • Developing a social media marketing plan for Ravintola Kabuki 

      Tang, Choi Wai (2024)
      This thesis aims to develop a tailored social media marketing strategy for Ravintola Kabuki, a Japanese Izakaya restaurant located in Helsinki's central area. Despite having Facebook and Instagram accounts, they remain ...
      Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad
    • Developing Digital Marketing Plan for The Company Guest Rooms in Tanzania 

      Söderqvist, Lenita (2022)
      Creating a digital marketing plan for the authors family business is the goal of this thesis. By going through and understanding the theory of digital marketing as well as the different components it is made of and ...
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    • Development of a Marketing Strategies to Attract and Retain Customers: A Case Study of Junbah Logistics Ay 

      Zafar, Munazza (2023)
      The case company is Joo Taksi, and it is a subsidiary of Junbah Logistics Ay. The focus of this thesis is on the taxi service. Taxi Service is mainly using Platforms like Uber, Yango, Meneva, Bolt, and Welcome to get ...
      Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad
    • Effective Marketing Strategy to Attract Chinese Tourists after Pandemic 

      Zhang, Weijuan (2024)
      We live in a digital era that social media plays more and more important role in modern life and it is a powerful tool for effective marketing strategy. The objective of this thesis paper is to find out the changes in ...
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    • Exploring Feasible Digital Marketing Platforms for Enhancing Brand Awareness : Case Company EduCase 

      Ubollerd, Prim (2023)
      The aim of this thesis is to determine the most suitable digital marketing platforms for the case company, with the objective of enhancing brand awareness. The results of this investigation will provide valuable insights ...
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    • Exploring the Factors Affecting the Successful Implementation of New Technology in Media industry: A Development Research Study of Company X 

      Hovi, Joonas (2023)
      When acquiring new technology, whether it is completely new or replacing the old, It is important to have a clear roadmap for implementation and further development after the roll out. It is crucial to evaluate differences ...
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    • How small Swiss businesses can grow better through digital marketing 

      Kulmala, Markus (2023)
      The commissioner for this thesis was a small Swiss digital marketing agency, YouSelect. The aim of this thesis was to understand the operations of small Swiss companies in the context of digital marketing and to identify ...
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    • Instagram marketing strategy for women's clothing shop Lifestyle La Luna 

      Hämäläinen, Emma (2022)
      The objective of this thesis is to produce an effective, long-term Instagram marketing strategy for women’s clothing shop Lifestyle La Luna. The company operates in the city of Iisalmi in Northern Savonia and online through ...
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    • Marketing development for Company X 

      Suomalainen, Ronja (2022)
      The purpose of this thesis was to find out about the target company’s current marketing situation and its potential problem areas. The thesis was carried out as development work, and the aim was to create development ...
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    • Service Value Proposition and Customer-Centric Service Offering Structure Design 

      Korantengová, Vanesa (2023)
      The purpose of this thesis is to design a value proposition and build a foundation for a more structured service offering of a Marketing Automation consulting practice, to differentiate the practice from its competitors ...
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    • Tiktok as a marketing tool for a small company 

      Tuononen, Joona; Zulu, Thabo (2021)
      Tämä opinnäytetyö käsittelee Tiktokin käyttöä pienen yrityksen markkinoinnin työkaluna. Tiktok on nykypäivän nopeimmin kasvava sosiaalisen median alusta, jolla on satoja miljoonia päivittäisiä käyttäjiä. Opinnäytetyön ...
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