Haku

The purpose of the thesis was to provide the commissioning company information about how they could use social media more effectively in their marketing communication. The case company wanted to know what social media ...

This thesis aims to explore business opportunities through discovering factors that are needed to be known to understand Korean sense of humor, Hae-Hak, in practice on external communication with advertisement. By focusing ...

This study focuses on examining the usage of humor on websites. The client organization is HURMOS project of Oulu University of Applied Sciences and University of Oulu. The project aims to advance the utilization of the ...

Social media can be regarded as a new tool for advertisement and marketing. Although social media networks and applications have been available for the general public for over a decade, businesses are still figuring out ...

The thesis illustrated the marketing communication solution for a vehicle franchiser through self-analysis and comparison with competitors. Brand building model and marketing communication elements were introduced in ...

This thesis deals with communicating with visual marketing and graphic design for sensory impaired audience. Sensory impaired in this thesis are limited to the visually impaired and color-blind customers. Important subjects ...