"Martinoff, Sanna" - Selaus tekijän mukaan Opinnäytetyöt (Käyttörajattu kokoelma)

    • In-store customer experience : Store environment and assortment perspective 

      Martinoff, Sanna (2013)
      This thesis investigated customer experiences and their management from the apparel retail perspective. A more specific focus was on examining the dominant store environment and assortment elements influencing the in-store ...
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