How to create a successful video game : case: The Last of Us series

Abstract

The primary objective of this thesis was to find out the elements that a successful video game has. The purpose was to understand four elements: gameplay, character development, storytelling, and marketing in the process of making a good product that contributes to developing the quality of a video game. It took The Last of Us game series as a research subject to identify and evaluate the objective.

The content of the thesis included the history of video games and the theory of the game-making process, factors, and the case study. The research approaches used in this thesis were document analysis and literature review.

The analysis demonstrates that the game's success has been sustained by constant communication with its player bases, the implementation of cutting-edge technological innovations, the adoption of the most successful elements from competing titles, and the production of consistently high-quality content. The research highlights the unique perspectives of players as opportunities for game designers.