Luxury Services in Tourism : Global expertise in luxury tourism services and endemic application in Lapland
Ivanov, Denis (2012)
Ivanov, Denis
Lapin ammattikorkeakoulu
2012
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2017060111834
https://urn.fi/URN:NBN:fi:amk-2017060111834
Tiivistelmä
Lapland is one of the most advanced regions of Finland in terms of tourism services. Due to considerable demand, aforesaid services are in constant development and competitiveness, which generate more advanced and innovative approaches for performing them. One of the latest upcoming business directions, gaining popularity in Lapland is luxury services in tourism.
The objective of this thesis work is to study luxury tourism phenomena and significance of this specific types of services globally and from the northern perception. The focus was kept on theoretical investigation of the definition luxury, worldwide understanding of luxury, global expertise of luxury services in tourism and concrete ways of application of them in Lapland.
The quantitative research was implemented to inspect how luxury tourism services are considered worldwide and what are the aspects of luxury tourism services in use. In order to research similarities of worldwide expertise retrieved from the quantitative survey and local way of implementing luxury services the author of the thesis appointed a comprehensive interview with Luxury destination management company’s experience manager regarding obtained expertise and its implementation in real life conditions of Finnish Lapland.
The result of the research allows to admit completely confident future and possibility to apply luxury tourism services in Finnish Lapland. Amount and character of information, containing expertise from all over the world regarding luxury tourism together with luxury destination management company manager’s experience grant to forecast stable demand and confident development of luxury services across Finnish Lapland.
The objective of this thesis work is to study luxury tourism phenomena and significance of this specific types of services globally and from the northern perception. The focus was kept on theoretical investigation of the definition luxury, worldwide understanding of luxury, global expertise of luxury services in tourism and concrete ways of application of them in Lapland.
The quantitative research was implemented to inspect how luxury tourism services are considered worldwide and what are the aspects of luxury tourism services in use. In order to research similarities of worldwide expertise retrieved from the quantitative survey and local way of implementing luxury services the author of the thesis appointed a comprehensive interview with Luxury destination management company’s experience manager regarding obtained expertise and its implementation in real life conditions of Finnish Lapland.
The result of the research allows to admit completely confident future and possibility to apply luxury tourism services in Finnish Lapland. Amount and character of information, containing expertise from all over the world regarding luxury tourism together with luxury destination management company manager’s experience grant to forecast stable demand and confident development of luxury services across Finnish Lapland.