INITIAL COIN OFFERING IN GIBRALTAR- CASE STUDY: CALIDUMCOIN
Iurina, Alina (2017)
Karelia-ammattikorkeakoulu (Pohjois-Karjalan ammattikorkeakoulu)
2017
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2017121321142
https://urn.fi/URN:NBN:fi:amk-2017121321142
Tiivistelmä
Since the creation of the first cryptocurrency Bitcoin in 2008, the advantages of blockchain technology attracts companies from different industries to bring innovative solutions to their customers. Calidumcoin is a cryptocurrency project of the Spanish company Calidum Resorts SL. With Calidumcoin, the company is going to participate in the Initial Coin Offering event in Gibraltar.
This research report covers three goals. The first aim is to define a fundraising strategy for the project. Secondly, it analyzes the position of Calidumcoin in the cryptocurrency market. Thirdly, the paper is aimed at finding potential partners for the project and interviewing them.
The research provides a strategy and recommendations for Calidumcoin, including an analysis of timeshare partners and the effect of the volatility of the token. The study defines a more detailed strategy of Calidumcoin by answering a set of questions and analyzing it with a SWOT analysis.
This research report covers three goals. The first aim is to define a fundraising strategy for the project. Secondly, it analyzes the position of Calidumcoin in the cryptocurrency market. Thirdly, the paper is aimed at finding potential partners for the project and interviewing them.
The research provides a strategy and recommendations for Calidumcoin, including an analysis of timeshare partners and the effect of the volatility of the token. The study defines a more detailed strategy of Calidumcoin by answering a set of questions and analyzing it with a SWOT analysis.