Crowdsourcing in Media

Abstract

This paper is a preliminary review of the role and importance of crowdsourcing in contemporary media, especially in the context of journalism. Following Howe (2008), we distinguish between four crowdsourcing strategies: 1) Crowd Wisdom, 2) Crowd Creation, 3) Crowd Voting, and 4) Crowd Funding. Based on the literature, we describe the origin and the rise of crowdsourcing. We also present and discuss approaches and experiences in crowdsourcing.