SEO in the website creation
Rautiainen, Elias (2017)
Kajaanin ammattikorkeakoulu
2017
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2017121421288
https://urn.fi/URN:NBN:fi:amk-2017121421288
Tiivistelmä
This thesis’s purpose is to give the reader theoretical knowledge about the benefits, challenges and methods on building a search engine optimised website. It uses varies books and articles as its source material and has a dialog between them to have as broad image on the subject as possible.
Another purpose of the thesis is to create a website creation plan for the thesis’s commissioner Erkki Pulkkinen who desires to create digital marketing for his upcoming company. The plan is in the implementation part of the thesis.
This thesis is a development task which uses Erkki’s company, EP-Tone, as a case study. It finds the purpose of development, finds theoretical information and orientates the reader in to the topic, then moves on the empirical studying and finally presents the solution or the product for the development task.
Another purpose of the thesis is to create a website creation plan for the thesis’s commissioner Erkki Pulkkinen who desires to create digital marketing for his upcoming company. The plan is in the implementation part of the thesis.
This thesis is a development task which uses Erkki’s company, EP-Tone, as a case study. It finds the purpose of development, finds theoretical information and orientates the reader in to the topic, then moves on the empirical studying and finally presents the solution or the product for the development task.