Co-created concept of the workplace of the future for case company X
Zhao-Mikkola, Shuang (2017)
Zhao-Mikkola, Shuang
Laurea-ammattikorkeakoulu
2017
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2017121922020
https://urn.fi/URN:NBN:fi:amk-2017121922020
Tiivistelmä
The purpose of the master thesis is to utilize service design theory and tools to co-create concepts of the workplace of the future with multiple stakeholders for company X. The proposed concepts are co-created with the customer, the decision maker and the service provider Y of case company X.
The objective of the thesis is to propose a few concepts of the workplace of the future for company X’s decision makers using service design methods and service design workshop. The outcome will be presented to the decision maker in company X and service provider Y. Both X and Y committed to take the outcome of the workshop seriously and agreed to evolve according to customer’s needs and keeping financial limitations in mind.
The main research questions this thesis work answers are: what are the key benefits and challenges of applying co-creation with multiple stakeholders in organizations.
The thesis development tasks include understanding the trend of the workplace of the future, analysis of existing end user satisfaction survey, in-depth interviews, service design workshop, applying suitable service design tools and methods, facilitating co-creation with participants, prioritization of the concepts, and documentation of the whole process and the thesis.
The methods that are used in this thesis are desktop research, survey, personas, prototyping, co-creation, interviews with customers and decision makers and service providers, and facilita-tion of the service design workshop.
This thesis provides both scientific and practical value for customers, case company X and service provider Y.
In a broader perspective, the outcome of this thesis is also very valuable for people who are interested in service design, workplace development and/or management, and concept development. The analysis of the results, conclusions and recommendations are all based on this thesis research project, especially the service design workshop.
The objective of the thesis is to propose a few concepts of the workplace of the future for company X’s decision makers using service design methods and service design workshop. The outcome will be presented to the decision maker in company X and service provider Y. Both X and Y committed to take the outcome of the workshop seriously and agreed to evolve according to customer’s needs and keeping financial limitations in mind.
The main research questions this thesis work answers are: what are the key benefits and challenges of applying co-creation with multiple stakeholders in organizations.
The thesis development tasks include understanding the trend of the workplace of the future, analysis of existing end user satisfaction survey, in-depth interviews, service design workshop, applying suitable service design tools and methods, facilitating co-creation with participants, prioritization of the concepts, and documentation of the whole process and the thesis.
The methods that are used in this thesis are desktop research, survey, personas, prototyping, co-creation, interviews with customers and decision makers and service providers, and facilita-tion of the service design workshop.
This thesis provides both scientific and practical value for customers, case company X and service provider Y.
In a broader perspective, the outcome of this thesis is also very valuable for people who are interested in service design, workplace development and/or management, and concept development. The analysis of the results, conclusions and recommendations are all based on this thesis research project, especially the service design workshop.