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Piloting as a tool to start a new business and improve processes : Case Finncont Ltd rental business pilot

Reiners, Jan (2020)

 
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Reiners, Jan
2020
All rights reserved. This publication is copyrighted. You may download, display and print it for Your own personal use. Commercial use is prohibited.
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2020111923436
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The need for owning everything is decreasing, and at the same time, more options for product sharing and rental is increasing. Simultaneously, the upcoming waste legislation, increased focus on construction waste management, and calculations of missed opportunities within the EU's circular economy create an interesting opportunity to pilot container rental business in the environmental sector on a small scale.

This research aims to study a rental business with a business experiment and gain insight into what is involved and identify the challenges and risks. The secondary aim is to describe how a new idea should be implemented and tested before large investments, monetary or human resources.

The research is done using the action research strategy and the data for the research was gathered by applying the triangular method; internal discussions, results from the pilot, and earlier literature added with the author's professional experience. The ideas from, such as Hamari, Sjöklind, and Ukkonen (2015), Andersen & Simester (2011), Schrage (2014), Lessmann, Listiani et Voss (2010), and Arnheiter & Maleyeff (2005) were utilized for this research.

This research's findings were that despite good planning, there are unseen challenges and opportunities when creating new. The courage to move on with the idea without bouncing it around and to make changes to experiment when needed are the crucial public findings of this research. The pilot helped find new processes and improve the existing ones with the Lean and Six Sigma principles. The company is now more ready to evaluate its processes and performance generally. The culture of experimenting is a set target, and further experiments will be done. Some of the findings are classified as they are crucial for the company in the future.

Creating a rental business, a core service of product sharing, for the environmental sector can create cooperation models aimed at the construction sector, producing the highest amount of waste in the EU, to help achieve a circular economy.
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