Developing accessible tourism in Lappeenranta : Package tour for Russian tourists
Aleksandrova, Elizaveta (2020)
Aleksandrova, Elizaveta
2020
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2020121528490
https://urn.fi/URN:NBN:fi:amk-2020121528490
Tiivistelmä
The objective of the thesis is to develop accessible tourism for Russians disabled people in Lappeenranta through creating a service in cooperation with the Russian tour operator Alla Tours. This service is a package tour which contains a special program.
The theoretical framework of the thesis consists of three chapters. The first is tourism, its forms and areas concerning the current study. Additionally, the the chapter describes tourism in Finland, including the city of Lappeenranta. The second is the concept of accessible tourism and its target group, models, requirements and barriers. Thirdly, the chapter touches upon the case-company, its services, and tourism services in general. The service design and its process step by step are also described.
The main research question of the thesis is how to develop accessible tourism in Lappeenranta? To do this, it is necessary to answer the following sub-questions: what are the most suitable and accessible places for disabled people; and how to create a package tour for disabled Russian tourists?
The research starts with the literature review. The purpose of the literature review is to analyse, compare, explore, and summarize all written researches by the authors and organizations.
In the empirical part, places to go, to stay, and to visit in Lappeenranta are analysed and then combined into a complete tour. The collection and analysis of all information regarding the topic is qualitative research. Based on all the information received, a three-day tourist package was compiled which includes the most accessible and popular places in Lappeenranta.
The theoretical framework of the thesis consists of three chapters. The first is tourism, its forms and areas concerning the current study. Additionally, the the chapter describes tourism in Finland, including the city of Lappeenranta. The second is the concept of accessible tourism and its target group, models, requirements and barriers. Thirdly, the chapter touches upon the case-company, its services, and tourism services in general. The service design and its process step by step are also described.
The main research question of the thesis is how to develop accessible tourism in Lappeenranta? To do this, it is necessary to answer the following sub-questions: what are the most suitable and accessible places for disabled people; and how to create a package tour for disabled Russian tourists?
The research starts with the literature review. The purpose of the literature review is to analyse, compare, explore, and summarize all written researches by the authors and organizations.
In the empirical part, places to go, to stay, and to visit in Lappeenranta are analysed and then combined into a complete tour. The collection and analysis of all information regarding the topic is qualitative research. Based on all the information received, a three-day tourist package was compiled which includes the most accessible and popular places in Lappeenranta.