Digital transformation in B2B sales : differences and best practices in three different european countries
Wengler, Stefan; Überwimmer, Margarethe; Hautamäki, Pia; Hildmann, Gabriela; Vossebein, Ulrich; Fuederer, Robert (2020)
Wengler, Stefan
Überwimmer, Margarethe
Hautamäki, Pia
Hildmann, Gabriela
Vossebein, Ulrich
Fuederer, Robert
Shaker Verlag
2020