The purpose of this study is to find out what ways there are to maintain a print product in an online world. The focus has been on Monocle, and what their strategy looks like, and then comparing it to Image magazine. My ...

This research examines the perceptions of change management and communication in the Education Division’s marketing and communications team at the City of Helsinki from August 2017 to June 2018. It also examines the role ...

This paper studies the effectiveness of a social media marketing campaign for Company X and specifically its brand SUPER. The commissioning company wishes to remain anonymous, thus the names are changed. SUPER promoted ...

This study investigated why Somalis discuss their political issues on Facebook pages, how those page managers manage these discussions, and to what extent do both managers and participants believe that these discussions ...

This study is based on the website service development. It analyses how a change strategy may be managed for a website based on user preferences and recommendations. The aim of the study is to provide recommendations as ...

The rise of the sharing economy during the past decade has been a transformative player in different industries. The home-sharing marketplace is one of the major phenomena of sharing economy that relies heavily on technology ...

This thesis explores the professional boundaries between journalism and social media influencing. Since the arrival of social media, influencers have emerged in the journalistic sphere of producing and disseminating ...

The market of virtual technologies (Augmented, Mixed and Virtual Reality) is anticipated to grow exponentially. Technological development and high-speed 5G mobile connections will accelerate the growth within the next few ...

I dagens samhälle sker många av våra sociala interaktioner på nätet och i stora mängder, då vi kan umgås eller interagera med hundratals, om inte tusentals “vänner” under korta tidsperioder. Vi kan fråga oss om detta är ...

This study investigates how bodily movement influences a creative process. The requirement for creativity in media companies is constant. Most people oversee or underestimate the value of bodily movement in the personal ...