Students` experiences on Degree Programme in International Business at Saimaa University of Applied Sciences
Vanninen, Jenny (2013)
Saimaan ammattikorkeakoulu
2013
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2013121721585
https://urn.fi/URN:NBN:fi:amk-2013121721585
Tiivistelmä
The purpose of this study was to find out how the Degree Programme in International Business, taught in Saimaa University of Applied Sciences, has succeeded from the students perspective. This was done through studying the original expectations and the experiences from the Degree Programme.
In the theoretical framework, two main theories are discussed; Quality in education and customer satisfaction analysis. The final results of the research are analyzed on the basis of these theories.
Data for this study was collected by empirical research. Questionnaires were sent via e-mail to a number of IB-students from the Saimaa University of Applied Sciences. Their starting year for the studies ranges from 2009 to 2012, therefore offering an excellent overall view on the subject. The quantitative research method was chosen in order to obtain the most accurate and comprehensive results possible. The theoretical information was gathered from various sources consisting of books, articles and Internet in addition to the empirical data.
The results from the research showed that overall, the Degree Programme has been successful and students experiences from it has been fairly good. Still, some significant suggestions for improvement were also found.
In the theoretical framework, two main theories are discussed; Quality in education and customer satisfaction analysis. The final results of the research are analyzed on the basis of these theories.
Data for this study was collected by empirical research. Questionnaires were sent via e-mail to a number of IB-students from the Saimaa University of Applied Sciences. Their starting year for the studies ranges from 2009 to 2012, therefore offering an excellent overall view on the subject. The quantitative research method was chosen in order to obtain the most accurate and comprehensive results possible. The theoretical information was gathered from various sources consisting of books, articles and Internet in addition to the empirical data.
The results from the research showed that overall, the Degree Programme has been successful and students experiences from it has been fairly good. Still, some significant suggestions for improvement were also found.