Enhancing Arena Experiences with 5G Location Technology — A Case Study of Nokia Corporation
El-khouri, Marcus; Ali-Kippari, Eemeli; Granström, Thomas; Helle, Jori; Annila, Ilmari (2022)
El-khouri, Marcus
Ali-Kippari, Eemeli
Granström, Thomas
Helle, Jori
Annila, Ilmari
2022
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2022110422032
https://urn.fi/URN:NBN:fi:amk-2022110422032
Tiivistelmä
The thesis was commissioned by Nokia, which is a telecommunications company that develops network technologies. Nokia wanted to explore how 5G technology can be used to create new and innovative next-generation Nokia Arena experiences. There is a strong need to understand the benefits and drawbacks of 5G in Nokia Arena experiences, because it is the network connection of the future. We made an application prototype that can relieve queuing times in any arena events.
A survey was used to find out if 5G location data can provide value to end users in an arena environment. In the survey, respondents were asked about what their biggest issues and challenges were when attending arena events. Survey results showed that the most common challenge was the long queue times to different arena services. Based on those results, we designed and developed a prototype application that demonstrates how Nokia Arenas 5G technology combined with modern smartphones capabilities can help improve customer experience at Nokia Arena.
Our solution was designed to group location data of arena users and present it to the end user in a meaningful way. Based on that information, the user can make informed decisions to avoid the long queues and spend their time more efficiently.
Final application design was delivered to Nokia to improve customer experience at Nokia Arena. Suggested further development would be to include additional features to the application and expand the use of application in different environments where indoor position tracking can prove to be useful.
A survey was used to find out if 5G location data can provide value to end users in an arena environment. In the survey, respondents were asked about what their biggest issues and challenges were when attending arena events. Survey results showed that the most common challenge was the long queue times to different arena services. Based on those results, we designed and developed a prototype application that demonstrates how Nokia Arenas 5G technology combined with modern smartphones capabilities can help improve customer experience at Nokia Arena.
Our solution was designed to group location data of arena users and present it to the end user in a meaningful way. Based on that information, the user can make informed decisions to avoid the long queues and spend their time more efficiently.
Final application design was delivered to Nokia to improve customer experience at Nokia Arena. Suggested further development would be to include additional features to the application and expand the use of application in different environments where indoor position tracking can prove to be useful.